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"From Home Economics to Life Economics, Tana blows the roof off ‘do-it-yourself’ home repair with ‘do-it-yourself’ REALITY! Based on the philosophy that we already have everything we need, we just have to figure out where it is and how to use it, this precocious love child of Bob Villa and Katie Couric takes the “Connecticut” out of everything."
Tana's Habitat is a one-hour weekly television show and companion website which provides interactive lifestyle programming, branding and marketing revenues that leverage Generations X and Y's technological savvy and the resulting e-commerce opportunities. Martha Stewart's knowledge and creativity peppered with Pee Wee Herman's imagination and sense of humor, this character driven, reality based "how to" teaches these generations that creativity, not money, is the key to crafting their own reality. By blending traditional lifestyle programming with the positive elements of newer, voyeuristic reality programming and technology, Tana's Habitat pioneers a brand new entertainment genre. Combining the "active nature" of the Internet with the "passivity" of television, Tana's Habitat creates complementary mediums, inviting the user to participate in both activities as he is naturally inclined to do.
Chock full of celebrity guests and real people,Tana's Habitat television segments use characters, animation, music and exciting camera techniques to stimulate viewers' excitement and offer concise visual shortcuts to project completion. Television segments are enhanced and coupled with Website links resulting in a dynamic crossover component, fully integrating both mediums. This is uniquely valuable in the “how-to” arena where the Website has the capacity to motivate visitors, provide detailed diagrams and instructions and sell all the supplies and products needed to complete a project.
For more information on the television show,
contact: doughboy@tanashabitat.com.
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